The Joomla, as we all know, is a very popular and user-friendly CMS application available in the market these days with never seen before ease and flexibility. Perhaps Joomla has changed the meaning of a CMS application with so many useful features and options. Though, practically Joomla is a very light application (unlike other heavy CMS applications) by architecture but over a period of time when we use and publish so many documents it may become heavy and in turn a relatively slow when we don’t maintain it properly.

Heavy applications take time in opening and loading, which is a big no in today’s fast changing world where no one has patience especially online clients. Moreover, a heavy application also has several other disadvantages which we think we should discuss later somewhere down the line, but not now. So let’s move on to the main parts and how to do them.

Unlike, other CMS applications and website Joomla runs on a well planned and well though out structure. Therefore it gives a perfect platform for every website owner who wants traffic to get his or her keyword clusters together. Not only this, but it also helps in boosting their website into the search engine ranking for their main keyword. However the term keyword is a relative term that means a lot such as Metatag keywords, Search keywords, Targeted keywords and some other keywords. All this can’t be done without optimizing the overall site structure.

You must do a through research when it comes to find keywords based on the overall theme of your site. Once you have done that, you must understand your exact site structure to reflect those changes. Not just the exact keywords but other popular search terms which are related in some way or other. Remember, the main beauty of Joomla is that it actually forces you to structure your site in a right way. That’s because in Joomla you have to set up a structure in Section, Categories and Items which can be quite simple and fun provided you follow the instructions rightly.

No doubt, once you have done all this almost half of the battle is already won.

Apart from that there are several other points which are often overlooked. As a general habit, we all stuff our main front page with so much information, which is a very bad habit. If you really wish to optimize your Joomla website then try to reduce the overall content like articles, postings on the front page of your site. Next, you must enable caching for your Joomla along with a serious attention should be paid to disabling or removing any unwanted components, modules, plugins which you don’t use frequently. This is just like putting all unnecessary items in your household which may make your life messy and difficult to manage and handle.

Apart from this as you know there are many in-built optimization components on the Joomla site itself, so you must install some of them. Finally, over a period of time as we post our own stuff or people or sometimes bots do postings, as a result queries are generated on your website. As a rule of thumb, more the number of queries the slower your application will run eventually. Practically, anything more than 50-60 queries can be a big problem. If this is the case, then disable the extension which is generating most queries. Lastly, links (inbound and outbound) play a very crucial role in overall site optimization and performance. Don’t forget to remove the dead links, unwanted links and the links which aren’t of much use for you. Just leave only links which are important ones, and remove all unwanted links from the list.

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